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  • Delicate fast conditioner for all hair types A lightweight, quick-action conditioner suitable for all hair types. This gentle formula effortlessly detangles while delivering soft, shiny results. It provides instant manageability and silkiness without weighing hair down, making it ideal for frequent use. With regenerative...
    Regular price $12.90
    Regular price $43.00 Sale price $12.90 (-70%)
  • Delicate daily haircare duo for all hair types The DEDE Duo is perfect for gently cleansing hair, making it light and shiny. Ideal for those who wash their hair frequently and want to maintain its health and vitality. Gentle DEDE Shampoo cleanses while delivering...
    Regular price $24.30
    Regular price $81.00 Sale price $24.30 (-70%)
  • Leave-in conditioner for all hair types Lightweight leave-in conditioner suitable for all hair types, for daily use. This leave-in spray instantly detangles hair while delivering softness and shine without weighing it down. It provides essential heat protection up to 446°F (230°C) , safeguarding your...
    Regular price $13.20
    Regular price $44.00 Sale price $13.20 (-70%)
  • Delicate shampoo for all hair types Gentle, lightweight shampoo suitable for all hair types, ideal for everyday use. This delicate formula cleanses while delivering softness and natural shine without weighing hair down. With regenerative white hibiscus extract , it contains antioxidants that neutralize free...
    Regular price $11.40
    Regular price $38.00 Sale price $11.40 (-70%)
  • Delicate daily shampoo bar and container caseDelicate daily shampoo bar and container case. Get started with your Shampoo Bar by purchasing it alongside the aluminum container case. This shampoo bar case is the perfect pair with your shampoo bar as it is durable and made from...
    Regular price $11.70
    Regular price $39.00 Sale price $11.70 (-70%)
  • Delicate solid shampoo for all hair types The daily DEDE solid shampoo is designed for all hair types, providing gentle cleansing and conditioning, delivering weightless softness and shine. With regenerative white hibiscus extract, it enhances manageability and helps protect against oxidative damage. Get more...
    Regular price $8.70
    Regular price $29.00 Sale price $8.70 (-70%)
  • Styling set for defined curls and coils Embrace the natural shape and definition of your curls without losing volume or softness. This easy styling trio showcases the length of your curls or coils while holding onto ample definition for lasting looks.  More Inside Medium...
    Regular price $32.10
    Regular price $107.00 Sale price $32.10 (-70%)
  • Luxurious Detangling Kit for All Hair Types Tame knots and tangles with this OI-powered trio. Designed for shine, hydration, and softness, this kit will leave hair combable and light. Ideal for all hair types and daily use.
    Regular price $26.40
    Regular price $88.00 Sale price $26.40 (-70%)
  • Revitalizing shampoo for scalp lacking toneDetoxifying shampoo with gentle surfactants and scrub particles. It gently, but deeply cleanses the scalp protecting it from free radicals.
    Regular price $12.00
    Regular price $40.00 Sale price $12.00 (-70%)
  • Kit designed to deeply moisturize hairThe OI kit contains a combination of products perfect for everyone, ideal for obtaining shiny and fragrant hair. These bestsellers are also the perfect choice for nourishing and softening the hair.
    Regular price $13.80
    Regular price $46.00 Sale price $13.80 (-70%)
  • Haircare set for high-shine and all-day frizz protection.Rich OI Hair Butter and silky OI Oil -perfectly setting the stage for full, luxurious DIY curls.Want bouncy, defined curls? You can turn to an easy DIY hair routine. After using OI Hair Butter on damp hair...
    Regular price $32.70
    Regular price $109.00 Sale price $32.70 (-70%)
  • Tame frizz and smooth hair with this for effortless messy waves Tame frizz and smooth hair with this set for effortless messy waves. Since she has naturally "frizzy" hair, Annette Vartanian (@vintagesplendor) needs smoothing products that can tame her waves. That's why she uses...
    Regular price $58.50
    Regular price $195.00 Sale price $58.50 (-70%)
  • The perfect extraordinary beauty set for amazing shine and beauty to the hair. Celebrate the festive season with the ultimate gift of beauty and care. The OI Discovery Gift Set features travel-sized versions of our best-selling OI line—ideal for gifting or indulging yourself during the holidays.Thoughtfully...
    Regular price $18.90
    Regular price $63.00 Sale price $18.90 (-70%)
  • Restoring scalp treatment for dry & sensitive scalpLeave-on treatment for sensitized & dehydrated scalp. With soothing and hydrating activity, this product immediately relieves the scalp, reducing itching and redness. Anti inflammatory active ingredients help to balance the scalp.
    Regular price $14.10
    Regular price $47.00 Sale price $14.10 (-70%)
  • Regular price $20.40
    Regular price $68.00 Sale price $20.40 (-70%)
  • Revitalizing routine to boost scalp health and hair strengthRevitalize your scalp and strengthen fragile hair with the Energize & Detangle set. Cleanse and refresh with Energizing Shampoo, formulated to stimulate and invigorate the scalp. Use the Landkeeper Brush for effortless, breakage-free detangling. Complete your...
    Regular price $35.40
    Regular price $118.00 Sale price $35.40 (-70%)